The Internet has dramatically
changed peoples shopping habits. From CDs to Lear Jets, buyers are taking
advantage of the convenience of making their purchases at home or in the
office.
Purchasing fitness
equipment online has grown substantially over the last several years. From
numerous infomercial products to high-end home exercise equipment, the Internet
provides the medium for detailed information on the benefits and features
of each product. As people overcome their fear of cyber shopping, they are
learning that the Internet offers both convenience and savings.
Convenience comes from
comparative shopping without having to travel to numerous fitness equipment
stores, where you often deal with unknowledgeable sales reps. The Internet
has empowered the consumer with detailed product information, allowing them
to make intelligent purchasing decisions.
In addition, the Internet
provides an opportunity to avoid the added costs incurred through purchases
at retail stores. A percentage of any price tag at a store includes overhead
costs like leasing prime space, employee wages and inventory. The Internet
is changing the rules, and online purchases can result in significant savings
on items like fitness equipment.
Not all treadmill e-retailers
are alike. When making the investment in quality fitness equipment you will
want to make certain you are buying from a reliable and trustworthy source.
Below are several considerations when selecting an online treadmill dealer:
Legitimacy & Credibility
Let's face it, there
are numerous questionable online businesses. All a person needs to start
a cyber fitness stores is an inexpensive Web site and a company willing to
drop ship treadmills. This can be done out of a person's basement. When selecting
a treadmill, look for a company that has a track record and sells in volume.
Beware of fly-by-night operations.
You'll want to ask
questions like, how long have they been in business? Do they have their own
warehouses? Who are their suppliers? What kind of quantities do they sell?
What is the average number of returns? What do customers have to say (testimonials)?
What kind of third party endorsements have they received?
It is important to
purchase a treadmill from a company that will back up their claims and be
around for the long term if you ever need service or advice.
Service and Satisfaction
Any online purchase
of treadmill should be backed with a "no questions asked" return policy.
If for whatever reason you decide that the treadmill is not right for your
needs, you should have at least a 30-day option to return the equipment.
This places the risk of the purchase on the vendor.
Service guarantees
are equally important. When you purchase a treadmill they can weigh up to
several hundred pounds. You'll want to make sure that you purchase the equipment
from a company that provides in-home repairs.
Repairs should only
be done by certified technician, not someone who also repairs lawnmowers
on the side. Although most contemporary models are built with modular design,
some repairs require skilled labor.
The majority of repairs
can be fixed without a technician. Most repairs are minor and can be handled
by the treadmill owner. By describing the problem over the phone, a service
representative can pinpoint the problem and either instruct you on the immediate
repair, or ship you a part that can be easily installed. Purchase your treadmill
from an e-business that has phone service representatives with regular hours.
Warranty
The warranty is extremely
important when purchasing a treadmill through the Internet. Depending on
the amount of usage, over time parts may wear out on your treadmill.
The extent of the warranty
is a reflection on the quality of the equipment and the commitment of the
seller/manufacturer to stand behind their treadmills. Manufacturers often
limit dealers to sales in restricted territories. If there is any concern
about the warranty you may want to contact the manufacturer directly to verify
warranty coverage. Warranties can differ from months to years, and usually
vary for different components. For example, you could have an initial one-year
warranty on all parts and in-home service. Beyond the first year, parts like
motors, belts, frames and electronics may have additional extending warranties.
For example, some companies are offering lifetime warranties on frames and
10-year warranties on motors.
Often electronics can
be self-serviced. Motors and belts may require a technician. Make sure you
purchase from a company that provides accessibility to a technician. If you
get a one-year labor warranty, after the first year you will need to pay
for any physical repairs. The company should assist you in locating a repairman.
Fitness Consultants
Hello, is anybody there?
The Internet can be an incredible resource for information, but some times
you need a live human being to discuss specifics. Treadmills vary from the
dirt cheap, "Blue Light Specials" to industrial strength commercial models.
They can be used for casual walking or marathon training. They have various
features like heart rate control, electronic interfaces and aeropedic belts.
In addition, there are folding and stationary models.
You may know specifically
what you are looking for in a treadmill, but if in doubt, you'll want to
discuss your needs with a person that really understands which machine is
perfect for you. A pure e-commerce Web site may work for selling CDs or books,
but when it comes to purchasing a quality treadmill, you'll want to deal
with a company that offers expert advice.
Shipping
Delivering a heavy
treadmill, with delicate electronics and highly tuned mechanics, requires
a certain level of expertise. In fact, most returns are a result of poorly
package and shipped machines. Select a company that has had years of experience
shipping freight. They will understand the most secure packing methods and
will be working with a proven freight company. This will avoid the hassles
and time spent returning damaged equipment.
There is a reason why
a treadmill is the most popular fitness equipment. It provides an unsurpassed
cardiovascular workout, and accommodates all levels of exercise intensity.
Buying a treadmill
online will save time and money, but it is important to purchase from
a credible company with knowledgeable individuals. Follow the suggestions
listed above to guarantee you buy a machine designed for your needs
and back by a reliable dealer. The benefits will be a healthier lifestyle.
Buy
Smooth Treadmills Factory Direct and Save. Top rated by Runner's World
Magazine.
Click
Here for SmoothFitness.com
James
E. Bohne, Jr., REALTOR®
Mobile: (801) 791-9579
Office: (801) 476-9500
Fax: (801) 476-9581
E-mail: j.e.bohne@att.net |
Crest
Realty Inc.
Equal Housing Opportunity.
Equal Opportunity Employer. |
Copyright
© 2003-2005, James E. Bohne, Jr., All Rights
Reserved
